CtrlAiHub

1.A detailed stated version of shortlisted new ideas in meaningful consumer terms is best classified as ?

1.Concept.
2.phase.
3.screening.
4.raw-material screening.

2.The tendency of difficult understanding related to the use of market offering is called ?

1.relative advantage
2.communicability
3.complexity.
4.compatibility

3.which triggers positive or negative emotions leads to purchase motivation ?

1.Emotional appeal.
2.Rational appeal.
3.Moral appeal.
4.Irrational appeal.

4.Customers in growth stage of life cycle of products are classified as ?

1.innovators
2.Early adopters
3.middle majority customers
4.laggards.

5.Considering non-personal communication channels, magazines, direct mail and newspapers are considered as ?

1.online media
2.print media
3.broadcast media
4.display media.

6.Product development process after analysis of business next step to be taken is.?

1.Test marketing
2.penetration marketing.
3.one chanal marketing.
4.individual marketing.

7.Who is suspicious of change is classified as ?

1.late majority
2.early majority
3.laggard
4.early adopter

8.which is reflected in web design through ______.?

1.different feature stories appealing to different members
2.content referencing the needs of companies
3.different navigation options appealing to different members
4.status of the business in the purchase decision process

9.which goal of a business-to-business website involves an interactive dialogue with a virtual salesperson ?

1.sizzle
2.sell
3.speak
4.save.

10.which goal of a business-to-business website involves gaining permission from a website visitor and other communications channels ?

1.serve
2.speak
3.sell
4.save.

11.Business-to business eCommerce involves commercial transactions between other organizations and organizations.?

1.True.
2.False.
3.May be.
4.May not be.

12.The example of business-to-business services offered by Google which gains advertising revenue. ?

1.Google AdWords pay per click sponsored
2.Google Apps Application Suite
3.YouTube Brand Channel
4.Google Search application providing online website

13.search page engine optimization refers to_________ ?

1.Programming keywords into a website.
2.each page of a website for design.
3.amount of links coming into your website.
4.The number of search engine sites a website.

14.Way promote a business with social media is__________?

1.your company, services, and products.
2.many contacts as possible.
3.IOffer a lot of helpful.
4.potential clients to visit your website

15. Website functions, which are the most important ?

1.Having free reports.
2.services your company provides.
3.Capturing email addresses of visitors.
4.information on every page